Background: I have total of 8 years of experience in backend operations and data handling.  Currently I am working with xPressions as Data Entry Operator managing the backend operations of online gift store websites. I have worked on html website, ASPX website and Magento websites


Work Experience


Organization: xPressions (Online Gift Store/ Ecommerce Portals)

Period: Feb 22nd 2010 to till date – Designation: Data Entry Operator, Back End Operations


Job Responsibility

·         Managing companies social media account

·         Managing and monitoring a team of 3 to 4 people for day today activities

·         Search Engine Optimisation (SEO) submission like Directory, Classified, Blog and PR

·         Blog Creation for company website

·         Onboarding new third party vendors

·         Content creation and submission for SEO’s for occasion and festival like mother’s day, valentine’s day etc.

·         Creation and submission of banners and meta for special occasion and festival

·         Creation and scheduling of greetings for bulk mailers.

·         Scheduling reminders emails to existing customers

·         Testing of new websites

·         Work with website development team for creation of new functionalities

·         Testing of new functionalities and enhancements in existing websites.

·         Maintenance of website in terms of updating prices, new products, images, locations etc

·         Creation of new product combos of gifts

·         Handing customer service related issues through coordination with various teams

·         Handing customer complaints and take it to resolutions

·         Getting our website products listed in other company websites like Paytm, Shopclues, etc

·         Fixing issues identified through on Google webmaster tools

·         Updation of home page products during special occasions

·         Additional / removal of products based on feedback from vendor

·         Create and update website FAQ

·         Creation of key words for customer searches on google

·         Creation of alt tags (images) for customer searches on google

·         Canonical Tags addition to webpages

·         Review of customer testimonials

·         Creation and submission of promo / discount codes

·         Creation of SMS template for promotional activities

·         Taking backups of data from the server for maintenance activities

·         Creation of city wise static pages

·         Updated H1 tags for the webpage

·         Sitemap Submission to web master tools

·         Structured data addition to webpages

·         Webmaster tools- Data Highlighter

·         Creation, updation and deletion of delivery locations / pincodes

·         Creation of web pages through Dreamveweaver

·         Assisting customer with place offline orders

·         Facilitating better ways to reach customer like Whatapps marketing, SMS marketing and email marketing.


Language: English, Kannada, Hindi and Konkani.



  • Backend operations
  • blog creation
  • Content Creation
  • Data handling
  • greeting creation for mailers
  • onboarding products
  • search engine submission
  • Social media marketing
  • testing website