Job Summary

Immediate opening for a Digital Marketing Executive to assist in the planning, execution, and optimization of our online marketing efforts. The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing. The ideal candidate is creative, a self-starter, and has expertise in a highly competitive digital landscape.

Responsibilities and Duties

Looking for an experienced results-oriented person with a proven successful track record in Digital Marketing/Ads and Search Engine Optimization (SEO) in the following areas:

  • Search (Google Ads, Facebook, App Store Ad Placements)
  • Social (Facebook Ads, Marketplace, Instagram Ads)
  • Company Social Media Postings (FB, Twitter as well as placement of our company services in relevant other social spaces such as blogs, etc.)
  • Manage all search engine optimization and marketing activities.
  • Responsible for Inbound Lead Generation
  • Work on Off-Page Activities like as Article Submission, Directory Submission, Blog Creation, Forum Posting, Blog Posting, and Commenting, Social Bookmarking, etc.,
  • Work on On-Page Activities like as Title Tag, Meta Tags Optimization, Anchor Text Optimization, Image Optimization, HTML Sitemap Creation, XML Sitemap Generation, etc.,
  • Perform ongoing keyword research including discovery and expansion of keyword opportunities.
  • Develop and implement link building strategy.
  • Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
  • Track, report and analyze website analytics.

Required Experience, Skills and Qualifications

  • Passion for Digital Marketing and SEO.
  • SEM (Required)
  • Social Media Marketing (Required)
  • Google Adwords (Required)
  • SEO Marketing (Required)
  • Knowledge of HTML/CSS, WordPress, and Website administration
  • Education – BCA, B Tech/BE, BBA, MBA

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