About Manav Group

Position: Brand Manager

Location: Pune

 

Requirements and skills

·         Proven working experience as Brand Manager or Associate Brand Manager

·         Proven ability to develop brand and marketing strategies and communicate recommendations to executives

·         Experience in identifying target audiences and devising effective campaigns

·         Excellent understanding of the full marketing mix

·         Strong analytical skills partnered with a creative mind

·         Data-driven thinking and an affinity for numbers

·         Outstanding communication skills

·         Up-to-date with latest trends and marketing best practices

·         Degree in marketing or a related field

·         Establish performance specifications, cost and price parameters, market applications and sales estimates

·         Measure and report performance of all marketing campaigns, and assess ROI and KPIs

·         Monitor market trends, research consumer markets and competitors’ activities

·         Oversee new and ongoing marketing and advertising activities

·         Monitor product distribution and consumer reactions

·         Devise innovative growth strategies

·         Align the company around the brand’s direction, choices and tactics